Welsh Government plans to spend £60m on improving the tourism industry in Wales - Launch of the New Strategy
First Minister Mark Drakeford launched the strategy 'Welcome to Wales' at the recently opened Rest Bay Watersports Centre, Porthcawl on the 23rd January 2020. The First Minister proclaimed, that: “Over the past decade, tourism in Wales has been transformed, but there’s room for further growth in our visitor economy and we want to support that" announcing that the Welsh Government plans to spend £60m on improving the industry across Wales.
Whilst he stated there had been record numbers of UK visitors to Wales over the last five years, he acknowledged that there are still challenges facing the industry, including from Brexit and that the best response is to continue with our core business to recognise tourism’s ongoing potential to act as a bedrock for the Welsh economy in projecting a positive message of and from Wales.
The WTA's Chair, Andrew Campbell attended the launch (pictured centre) of the new strategy 'Welcome to Wales: Priorities for the Visitor Economy 2020 - 2025'. Andrew took questions and spoke on the panel alongside other industry members. A launch film can be viewed from here https://youtu.be/fFLncNUMFZg. In addition this link https://businesswales.gov.wales/tourism/welcome-wales-priorities-visitor-economy-2020-2025 provides all the background information and documents which have helped to inform the new priorities.