Wales Tourism Week 2022
#walestourismweek #theexperiencemakers
| wales_tourism_week_briefing_pack_2022.doc |
Wales Tourism Week is an opportunity for tourism sites across Wales to invite their local politicians for a visit to raise awareness of the sector and showcase the quality of our tourism offer to both UK domestic and international tourists. It provides exposure for our local politicians, as it gives them a chance to demonstrate support for tourism in their constituency and it also enables us to get our opinions and messages across to our elected representatives. We encourage industry members to get involved and hold their own event (to do plan your event please download the briefing pack).
This year our theme for the week is in Support of the Tourism and Hospitality skills and recruitment campaign -#theexperiencemakers . In partnership with the industry-led Wales Tourism and Skills partnership, in 2021 Visit Wales launched #theexperiencemakers – which is a skills and recruitment campaign to support the sector by raising awareness of the high numbers of vacancies and of the variety of career opportunities available.
The campaign targets young people – school leavers, students, those unsure about their future career; young adults who may be looking for flexible working around eg childcare and older adults looking for part-time work or a career change. The message of the campaign is to join the experience makers.
The campaign is being delivered in partnership with Working Wales Work in hospitality and tourism | Working Wales (gov.wales) – which provides one simple route for young people aged 16-24 in Wales to access the Young Person’s Guarantee offer.
Six Case study films have been developed as part of the campaign and can be viewed on the campaign page, highlighting real people working in the sector, as well as how-to films which have been shared through social media, including Working Wales’s platforms, Tik Tok and Instagram using #theexperiencemakers.
The skills campaign will be highlighted during Wales Tourism Week in May with a social media boost and sharing of the careers film at the Senedd Event on 18th May. Please support by looking out for and share using #theexperiencemakers
A free toolkit and images are available for businesses to download here Assets: EMCP | Visit Wales- to help with recruiting staff and a longer film highlighting careers in the sector is available for use at events, careers fairs etc. The campaign will continue into 2022 with targeted TV and cinema advertising.
If you are a business that is able to share best practice on changes to recruitment and working practices and information and support to help train and develop staff, using the Flexible Skills Programme, please follow the link here: Skills & Recruitment | Business Wales (gov.wales).
The Wales Tourism Alliance annual reception will be held on the 18th of May in the Neuadd concourse on the Senedd Campus. The Caravan and Motorhome Club alongside Visit Wales have very kindly offered to sponsor the event. If you would like an invite please let us know - drop an email to Adrian at adriangwalker@gmail.com.
#walestourismweek
This year our theme for the week is in Support of the Tourism and Hospitality skills and recruitment campaign -#theexperiencemakers . In partnership with the industry-led Wales Tourism and Skills partnership, in 2021 Visit Wales launched #theexperiencemakers – which is a skills and recruitment campaign to support the sector by raising awareness of the high numbers of vacancies and of the variety of career opportunities available.
The campaign targets young people – school leavers, students, those unsure about their future career; young adults who may be looking for flexible working around eg childcare and older adults looking for part-time work or a career change. The message of the campaign is to join the experience makers.
The campaign is being delivered in partnership with Working Wales Work in hospitality and tourism | Working Wales (gov.wales) – which provides one simple route for young people aged 16-24 in Wales to access the Young Person’s Guarantee offer.
Six Case study films have been developed as part of the campaign and can be viewed on the campaign page, highlighting real people working in the sector, as well as how-to films which have been shared through social media, including Working Wales’s platforms, Tik Tok and Instagram using #theexperiencemakers.
The skills campaign will be highlighted during Wales Tourism Week in May with a social media boost and sharing of the careers film at the Senedd Event on 18th May. Please support by looking out for and share using #theexperiencemakers
A free toolkit and images are available for businesses to download here Assets: EMCP | Visit Wales- to help with recruiting staff and a longer film highlighting careers in the sector is available for use at events, careers fairs etc. The campaign will continue into 2022 with targeted TV and cinema advertising.
If you are a business that is able to share best practice on changes to recruitment and working practices and information and support to help train and develop staff, using the Flexible Skills Programme, please follow the link here: Skills & Recruitment | Business Wales (gov.wales).
The Wales Tourism Alliance annual reception will be held on the 18th of May in the Neuadd concourse on the Senedd Campus. The Caravan and Motorhome Club alongside Visit Wales have very kindly offered to sponsor the event. If you would like an invite please let us know - drop an email to Adrian at adriangwalker@gmail.com.
#walestourismweek
Wales Tourism Week Events
If you're organising an event during Wales Tourism Week then let us know!
> Use the 'submit event' button below and ensure you add the tag 'WTW22'
> Use the 'submit event' button below and ensure you add the tag 'WTW22'
Report from our last WTW!
Wales Tourism Week Report - ‘Strength through Partnership - Team Wales’
The 2019 Wales Tourism Week message was taken and delivered to both the Senedd and Westminster. 20 events celebrated Wales Tourism Week 2019 which began on Saturday (May 11th). The WTA, along with its partners called on tourism organisations and businesses across the country to organise events during the week that promote the value of partnership and raise awareness of the industry’s importance to the Welsh economy.
The cornerstone launch event was our Wales Tourism Week 2019 evening reception at the Senedd in Cardiff Bay on the May 14th. The reception was hosted by Suzy Davies, AM, chair of the National Assembly for Wales’ Tourism Cross Party Group and the keynote speech was delivered by Lord Dafydd Elis-Thomas, Minister for Culture, Tourism and Sport. The reception was well attended by guests from across the political community and the Tourism Industry.
“WTA’s Launch of Wales Tourism Week at The National Assembly in Cardiff Bay was well supported by both Senedd Cymru - Welsh Parliament Members and a wide range of industry sectors. Very informative, an excellent networking opportunity and a true demonstration of Strength through Partnership.” Bob Hill – Sites Director, The Camping and Caravanning Club.
Lord Dafydd Elis-Thomas, “It’s very apt that the theme for this year’s Wales Tourism Week is strength through partnership, the collaborative working and strong partnerships which I’ve seen at work in the tourism sector really is to be applauded. As we approach the end of the current tourism strategy it’s clear to see that we’ve achieved a great deal through working in partnership. However, we are now looking at what the visitor economy will look like going forward and how we can work together to shape our strategies to meet the challenges and opportunities for tourism in Wales . Engagement with the sector is vitally important as we cannot deliver tourism in isolation – we depend on genuine partnership, including the private sector, local authorities and many others. Although these are very exciting times for tourism - we are also in uncharted waters and the climate is a challenging one but Wales is equal to the challenge and we can plan for the future together.”
This was followed on the 15th May by a reception which over twenty Welsh MPs as well as some keen English MPs attended in the Jubilee Room at Westminster Hall. Michael Ellis MP Parliamentary Under Secretary of State at the Department for Digital, Culture, Media and Sport gave a well received keynote speech, alongside Christina Rees MP for Neath - our sponsoring MP. Many thanks to Christina and her team.
Andrew Campbell, WTA chair, said: “We are now entering a post BREXIT era. This brings with it unique challenges and we hope some opportunities. As ever the only real way forward is through effective co-operation between the public and private sectors if we are to move ahead effectively and with a renewed vigour to deliver for our customers and their ever changing needs".
Andrew also referred to the uncertainty in the industry caused by Brexit and urges the Government to adopt a “sensible” immigration policy that allows the continued recruitment of workers to address skills shortages in tourism and agriculture, the futures of which were closely linked. Wales Tourism Alliance represents about 7,000 individual private sector tourism businesses and this week is an opportunity to showcase their work and the contribution they make.
Many thanks to both the Caravan and Motorhome Club and Green Tourism for being WTW 2019 sponsors.
The 2019 Wales Tourism Week message was taken and delivered to both the Senedd and Westminster. 20 events celebrated Wales Tourism Week 2019 which began on Saturday (May 11th). The WTA, along with its partners called on tourism organisations and businesses across the country to organise events during the week that promote the value of partnership and raise awareness of the industry’s importance to the Welsh economy.
The cornerstone launch event was our Wales Tourism Week 2019 evening reception at the Senedd in Cardiff Bay on the May 14th. The reception was hosted by Suzy Davies, AM, chair of the National Assembly for Wales’ Tourism Cross Party Group and the keynote speech was delivered by Lord Dafydd Elis-Thomas, Minister for Culture, Tourism and Sport. The reception was well attended by guests from across the political community and the Tourism Industry.
“WTA’s Launch of Wales Tourism Week at The National Assembly in Cardiff Bay was well supported by both Senedd Cymru - Welsh Parliament Members and a wide range of industry sectors. Very informative, an excellent networking opportunity and a true demonstration of Strength through Partnership.” Bob Hill – Sites Director, The Camping and Caravanning Club.
Lord Dafydd Elis-Thomas, “It’s very apt that the theme for this year’s Wales Tourism Week is strength through partnership, the collaborative working and strong partnerships which I’ve seen at work in the tourism sector really is to be applauded. As we approach the end of the current tourism strategy it’s clear to see that we’ve achieved a great deal through working in partnership. However, we are now looking at what the visitor economy will look like going forward and how we can work together to shape our strategies to meet the challenges and opportunities for tourism in Wales . Engagement with the sector is vitally important as we cannot deliver tourism in isolation – we depend on genuine partnership, including the private sector, local authorities and many others. Although these are very exciting times for tourism - we are also in uncharted waters and the climate is a challenging one but Wales is equal to the challenge and we can plan for the future together.”
This was followed on the 15th May by a reception which over twenty Welsh MPs as well as some keen English MPs attended in the Jubilee Room at Westminster Hall. Michael Ellis MP Parliamentary Under Secretary of State at the Department for Digital, Culture, Media and Sport gave a well received keynote speech, alongside Christina Rees MP for Neath - our sponsoring MP. Many thanks to Christina and her team.
Andrew Campbell, WTA chair, said: “We are now entering a post BREXIT era. This brings with it unique challenges and we hope some opportunities. As ever the only real way forward is through effective co-operation between the public and private sectors if we are to move ahead effectively and with a renewed vigour to deliver for our customers and their ever changing needs".
Andrew also referred to the uncertainty in the industry caused by Brexit and urges the Government to adopt a “sensible” immigration policy that allows the continued recruitment of workers to address skills shortages in tourism and agriculture, the futures of which were closely linked. Wales Tourism Alliance represents about 7,000 individual private sector tourism businesses and this week is an opportunity to showcase their work and the contribution they make.
Many thanks to both the Caravan and Motorhome Club and Green Tourism for being WTW 2019 sponsors.