The final 2016 IPS results which Visit Britain released on the 08/06/17 show a 4% increase in volume and a 2% increase in revenue. It is also of note that the increase in holiday visitors to the UK as a result of the fall in the value of the pound really kicked off in the final quarter of 2016!
Adrian Greason-Walker. WTA Policy Advocate. Specialises in Tourism and Environmental Management.