Archive

  • Tuesday, 29 March 2011 By Adrian Greason-Walker | Comments: 0

    Daylight Saving

    With the clocks having just moved forward an hour to give us lighter evenings what is your view point on plans to change UK time to improve tourisms prospects. MP Rebecca Harris is championing such changes in the Daylight Saving Bill in Parliament, which passed it second reading back in November of last year. This would, if the bill goes through the commons and the Lords, potentially allow an extra 235 hours of daylight after work every year and deliver benefits not just for the tourism industry but would bring... Read More
  • Wednesday, 23 March 2011 By Chris Osborne | Comments: 0

    Wales Tourism Week

    Along with other members of WTA's Executive Board, I travelled extensively around Wales last week preaching from the stump about the importance of tourism to the Welsh economy; how it is a key economic driver and employer, especially in rural areas; how it has proved resilient in the current economic downturn; how it is forecasted to expand over the next decade to become even more significant to Wales' future. Probably not surprisingly, my soap box rhetoric is now so engrained in my head that I'm having to restrain my opening... Read More
  • Saturday, 09 April 2011 By Chris Osborne | Comments: 0

    Digital Winners

    Tenby at Sunset, courtesy of TripAdvisor Since the beginning of the year, the Trip Advisor team have stepped up their efforts to sign up businesses to advertising. This is to increase the businesses’ opportunities of making more money out of their presence on Trip Advisor. Or to increase Trip Advisor’s income. Or both – this would seem to be the likely response from both parties. Does it follow, therefore, that advertisers are given prioritised positioning / marketing within Trip Advisor’s site? If the whole purpose behind User Generated Content is to let the users’ reviews do... Read More
  • Saturday, 07 May 2011 By Chris Osborne | Comments: 0

    Elections Over

    Phew. So, they’re over with. While we await the outcome of Welsh Labour’s deliberations to go it alone or accompanied, we perhaps enviously look to the Scottish result that may have given a ‘window’ for independence beyond original UK governmental intentions. So what of the impact upon tourism north of Hadrian’s Wall? One hand, that of a truly separate identity, will be able to stroke all things culturally, fiscally and nationally unique; will be able to stampede tourism up the political financial agenda, as marketeer of the new nation. The... Read More
  • Thursday, 12 May 2011 By Adrian Greason-Walker | Comments: 0

    The Red Tape Challenge

    The tourism industry is highly regulated, this means higher costs and potentially lower productivity. This is made more difficult by the fact that 80% or more of our businesses are micros or SMEs, so often the burden falls entirely to the owner manager, the 'red tape' burden falling to the one person who is also trying to run the business. The closing date for the government red tape challenge is the 20th May, so not long to get a grip of this if you have not already done so. The Red... Read More
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